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BI on a Limited Budget: Strategies for Doing More with Less by PivotLink July 30, 2010 - (Free Research) New research from TDWI ranks the strategies and tactics that BI and data warehousing teams have used to stretch their budgets in a down economy and charts the adoption rate of new technologies among small, midsize, and large companies. It also shows which types of incumbent BI/DW tools companies are most likely to replace in the next three years. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Powering Marketing Success by SAP America, Inc. September 02, 2010 - (Free Research) The SAP CRM application allows organizations to do more with less. Read this paper to learn how the application enables you to make the most of your marketing resources, increase marketing accountability, and execute successful marketing initiatives to increase long-term, profitable customer relationships. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Greenheck Business Transformation Study by itelligence, Inc. August 26, 2010 - (Free Research) Greenheck, a manufacturer of air movement and control equipment, has grown significantly in the past few years. As a result, the company’s decades-old core systems were strained, and the company’s IT group was struggling to keep up. Greenheck selected SAP IM&C software for the range of integrated tools needed to support the entire business. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution February 20, 2009 - (Free Research) This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales: Maximize Profitability, Improve Performance, and Deliver Customer Value by SAP America, Inc. September 03, 2010 - (Free Research) This paper explains how the SAP CRM application equips your sales professionals with the tools and information they need to plan, execute, and analyze sales operations throughout the sales cycle. Continue reading to learn how to maximize profitability, improve performance, and deliver customer value with SAP CRM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Software Asset Management: Taming the Wild Beast by CA Technologies. September 09, 2010 - (Free Research) Join this webcast for an informative session that will address the myriad of considerations associated with designing and implementing a successful Software Asset Management (SAM) program, including recommended approaches to mitigate risks and ensure program success. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

IBM Rational Software Factory E-Kit by IBM March 17, 2010 - (Free Research) This complimentary Rational software factory e-kit provides a collection of best practices, interactive demos and materials to automate your processes and free your teams to create. (ARTICLE) VIEW ABSTRACT | GO TO ARTICLE

Selling Through A Slump: An Industry-by-Industry Playbook to Help You Prepare for the Recovery by Oracle Corporation June 10, 2009 - (Free Research) Selling in today's economy is tough. And simply doing more of the same is not the way to survive, much less thrive, in today's economy. There are important dos and don'ts in times like these. This eBook is your industry-specific roadmap out of the economic slump. (EBOOK) VIEW ABSTRACT | GO TO

Top 10 Reasons Customers Choose SAP for Business Transformation by SAP America, Inc. January 01, 2006 - (Free Research) SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Make the Most of Your Customer COE: A 3-Step Approach by SAP America, Inc. June 23, 2010 - (Free Research) To achieve effective objectives and drive effective Application Lifecycle Management, an organization must transform its Customer COE by enhancing the value it delivers to the business. Read this paper to learn so much more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales and Marketing: The New Power Couple by Microsoft December 01, 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Tips for Growing Your Professional Services Revenue by Citrix Online UK September 07, 2010 - (Free Research) In this report, browse through the tips and advice from managers, consultants and authors on how to grow fee-based services. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

SAP and Marketing Management: More Effective Marketing Through Collaboration by SAP America, Inc. September 03, 2010 - (Free Research) This paper explains how when SAP AG upgraded to SAP CRM they were able to improve performance, usability, and overall interaction between sales roles and other roles that support sales.  Continue reading to learn how to achieve a more effective marketing approach through collaboration with the sales team. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

SAP® Business Communications Management for Utilities: Fully Integrated Software to Improve Customer Satisfaction by SAP America, Inc. September 03, 2010 - (Free Research) This paper explains how SAP® Business Communications Management software provides a flexible multichannel, all-IP business communications platform that can deploy IP telephony for everyone who needs it. Read on to learn how this software works with SAP CRM to provide improved customer satisfaction without any costly cumbersome integration issues. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best-in-Class Marketers Drive Enhanced Customer Loyalty by SAP America, Inc. September 02, 2010 - (Free Research) This paper will explore how top-performing companies are capturing, integrating, managing, measuring and acting on valuable customer data throughout the entire customer lifecycle, in order to maximize customer loyalty and achieve Best-in-Class bottom-line results. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Performance Management and Business Intelligence: A Power Combination by BeyeNETWORK August 16, 2010 - (Free Research) Since the beginning of the industrial age, company leaders and managers have sought to predict, plan, and control company performance. This recent research conducted by DecisionPath Consulting examines the adoption of BPM and BI to drive performance and profits. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Sales 2.0 and Beyond: Driving Next-Generation Sales Prospecting by OneSource Information Services August 12, 2010 - (Free Research) This paper discusses what lies beyond sales 2.0: how to marry the “best of the fundamentals” with sales enablement and social media. Because - despite the proliferation of communication technologies—the root of successful selling hasn’t changed. It’s still all about the right message, delivered to the right person, at the right time. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Keeping Pace with the Consumer: What you Need to Deliver a Next-Generation Customer Experience by Aspect, Inc. August 10, 2010 - (Free Research) This paper outlines key capabilities and top-line technical requirements to consider as you engage with IT to determine the best path forward to meet your customers’ demands. Continue reading to learn tips and techniques to keep pace with the consumer and deliver a next-generations customer experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing IT in a Downturn: Beyond Cost Cutting by SAP America, Inc. November 01, 2008 - (Free Research) Downturns give companies a chance to buck conventional wisdom and increase their IT investments. Targeted investments in many areas can generate efficiencies and revenue growth that surpass the savings from straight cost reductions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Building a Reliable Database Environment: A Guide for SMBs by Dell, Inc. and Intel April 29, 2010 - (Free Research) Reliability and availability, data protection, performance, and scalability are all essential characteristics of a database management system. This paper looks at each one of those characteristics in detail and offers an implementation guide for SMBs that require a highly reliable database environment. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Achieving Better ROI from Composite Applications through Better Understanding, by EMA by ASG Software Solutions February 22, 2010 - (Free Research) This paper explores the characteristics, advantages, and challenges of composite applications in more detail. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Brand Management - Leveraging the Power of Integrated Marketing by SAP America, Inc. February 01, 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

7 Tactics for Smart Businesses to Increase Revenues and Decrease Expenses in Any Economgy by SAP America, Inc. February 20, 2009 - (Free Research) Every organization faces its own unique challenges in getting the job done. But at the end of the day, it all comes down to increasing revenue while decreasing expenses. This paper explains 7 tactics for smart businesses to increase revenues and decrease expenses in any economy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Future Sales Force - A Consultative Approach by Microsoft May 2007 - (Free Research) Customer buying processes have changed forever, yet many small businesses haven't recognized the need for their sales forces to make changes. Read this paper to learn how your business can improve sales effectiveness through consultative sales processes. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How Do You Evaluate Which On-Demand CRM Solution is Right for You? by Oracle Corporation January 2009 - (Free Research) The three main drivers of SaaS adoption-low initial cost of ownership, speed of deployment, and low internal IT resource profile-make SaaS solutions attractive at any time, but even more so in times of a challenging market, provided there is a bona fide business need and the initiative can be expected to create additional revenue or save money. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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