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Requirements Engineering: The Foundation for More Effective Development of Smarter Products by IBM September 01, 2010 - (Free Research) Without effective requirements engineering practices that keep all your engineering teams (systems, software, electrical/electronic, mechanical), product stakeholders  and your partners/suppliers on the same page, you run the risk of experiencing quality issues in design and development, or worse, product recalls. Watch this webcast for solutions. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Brand Management - Leveraging the Power of Integrated Marketing by SAP America, Inc. February 01, 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best Practices in Reconciliation: A Practical Guide for Asset Managers by Advent Software, Inc July 2008 - (Free Research) This whitepaper explains why automated reconciliation is quickly evolving into a competitive necessity. The costs associated with manual reconciliation, the benefits from automation, and the best reconciliation workflow model will all be discussed. (WHITE PAPER) GO TO WHITE PAPER

Top 10 Reasons Customers Choose SAP for Business Transformation by SAP America, Inc. January 2006 - (Free Research) SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Addressing the challenges of implementing a customer-centric strategy by Infor CRM December 2008 - (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Effective SharePoint Governance: Meeting Business Objectives Through Top-Down SharePoint Administration by AvePoint, Inc. August 2008 - (Free Research) This document is intended to aid IT administrators and other stakeholders responsible for managing SharePoint deployments, in planning and implementing a comprehensive, reliable, and efficient governance strategy appropriate to their organizational needs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution February 2009 - (Free Research) This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SAP and Marketing Management: More Effective Marketing Through Collaboration by SAP America, Inc. September 2010 - (Free Research) This paper explains how when SAP AG upgraded to SAP CRM they were able to improve performance, usability, and overall interaction between sales roles and other roles that support sales.  Continue reading to learn how to achieve a more effective marketing approach through collaboration with the sales team. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Powering Marketing Success by SAP America, Inc. September 2010 - (Free Research) The SAP CRM application allows organizations to do more with less. Read this paper to learn how the application enables you to make the most of your marketing resources, increase marketing accountability, and execute successful marketing initiatives to increase long-term, profitable customer relationships. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best-in-Class Marketers Drive Enhanced Customer Loyalty by SAP America, Inc. September 2010 - (Free Research) This paper will explore how top-performing companies are capturing, integrating, managing, measuring and acting on valuable customer data throughout the entire customer lifecycle, in order to maximize customer loyalty and achieve Best-in-Class bottom-line results. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Ending the Paper Chase within Manufacturing by Hewlett-Packard Company September 2010 - (Free Research) Is paper still the main medium for information exchange within your organization? Does your organization have a plan for end-to-end automated document management to drive profits? If these questions address areas of opportunity for your company, then sign up now for HP’s webinar on Ending the Paper Chase within Manufacturing. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Drive Sales, Marketing and Service Success with Microsoft Dynamics CRM Online by Microsoft August 2010 - (Free Research) Attend this webcast to see the product in action (including integration to Microsoft Business Productivity Online Services), to understand the competitive advantages Microsoft Dynamics CRM Online has over other solutions in the market, and to hear examples of successful customers managing their customer relationships in the cloud. (VIDEO) VIEW ABSTRACT | GO TO

E-mail Archiving: Enterprise Scalability & Fast Search by Hewlett-Packard Company - Information Management June 2010 - (Free Research) Listen to this three part series of short videos featuring Gary Bergo, Master Architect for Hewlett-Packard’s Information Management Group. Gary will show you HP’s approach to enterprise scalability and fast search and retrieval capabilities for e-mail archiving. (VIDEO) VIEW ABSTRACT | GO TO

Sales and Marketing: The New Power Couple by Microsoft December 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Customer Relationship Management: The Winning Strategy in a Challenging Economy by Microsoft April 2009 - (Free Research) In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM and Social Networking: Engaging the Social Customer by Microsoft June 2009 - (Free Research) As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How to Maximize Revenue by Sending Targeted Promotions to Customers by Infor CRM October 2009 - (Free Research) This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Multi-channel Marketing: Orchestrate Message, Channels and Countries by SDL Web Content Management Solutions Division July 2010 - (Free Research) Online marketing needs to be coordinated and consistent with marketing communication and business objectives. SDL Tridion provides unique opportunities to coordinate communications through different channels, across sites and different countries. SDL Tridion enables marketers, technical staff, and corporate communicators to collaborate as well. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Selling Through A Slump: An Industry-by-Industry Playbook to Help You Prepare for the Recovery by Oracle Corporation June 2009 - (Free Research) Selling in today's economy is tough. And simply doing more of the same is not the way to survive, much less thrive, in today's economy. There are important dos and don'ts in times like these. This eBook is your industry-specific roadmap out of the economic slump. (EBOOK) VIEW ABSTRACT | GO TO

Finding Customer Loyalty in a Multichannel World by Oracle Corporation March 2010 - (Free Research) Loyal customers are the lifeblood of a business. Read this paper for a discussion, given by executives Don Peppers and Melissa Boxer, of the four key principles of success in gaining customer loyalty. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Podcast: Microsoft Hyper-V vs. Market Leaders by Dell and Microsoft March 2009 - (Free Research) In this podcast, senior enterprise IT architect Nelson Ruest breaks down VMware ESX Server, Citrix XenServer and Hyper-V, providing details on what each product has to offer. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Microsoft Hyper-V vs. Market Leaders by Dell and Microsoft March 2009 - (Free Research) In this videocast, senior enterprise IT architect Nelson Ruest breaks down VMware ESX Server, Citrix XenServer and Hyper-V, providing details on what each product has to offer. (VIDEO) VIEW ABSTRACT | GO TO

Differentiation through Service Excellence Driving Customer Loyalty and Service Profitability by SAP America, Inc. September 2008 - (Free Research) The importance of achieving service excellence is growing. Products are increasingly becoming commodities, and CEOs are recognizing that first-rate service is crucial to enhancing customer satisfaction. This paper explores the crucial links between customer service and customer satisfaction. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Service: Reduce Cost While Maintaining Customer Satisfaction by SAP America, Inc. September 2010 - (Free Research) Leading companies have found that the secret to thriving in an uncertain economy is the combination of customer retention, efficiency, and revenue. Read on to learn how the SAP CRM application will reduce costs and increase revenue while maintaining a high level of customer satisfaction, loyalty, and retention. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales: Maximize Profitability, Improve Performance, and Deliver Customer Value by SAP America, Inc. September 2010 - (Free Research) This paper explains how the SAP CRM application equips your sales professionals with the tools and information they need to plan, execute, and analyze sales operations throughout the sales cycle. Continue reading to learn how to maximize profitability, improve performance, and deliver customer value with SAP CRM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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